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GAME, the UK’s leading video game retailer, is hosting a series of midnight events across 215 of its UK stores for the highly anticipated release of Nintendo Switch.
The events will take place up and down the country, starting at 10pm, with eager members of the Nintendo faithful finally able to get their hands on the new console. Gamers who have pre-ordered or pre-purchased their console will be able to pick it up at midnight and start playing straight away. Stores across the country will be hosting Wii U and 3DS competitions throughout the evening, encouraging fans to ‘Link’ up with each other in the run up to the Switch’s launch at midnight. A full list of stores opening can be found here: http://instore.game.co.uk/event/nintendo-switch-midnight-launch/
The retailer’s Wardour Street BELONG arena – one of the specialised stores with world-class facilities for fans to come together and play – is also offering some unique gaming experiences to waiting customers, hosting a Switch event from 10:30pm to 1am where gamers can try out 1-2-Switch or take part in a Bomberman tournament. Using two Switch units, each hosting four-player matches, the overall winner will receive a copy of a new Switch game, with the competition also running the following day for those that miss out at the midnight launch. Meanwhile, a member of the Nintendo UK team will be demoing The Legend of Zelda: Breath of the Wild on the news console for fans eager to enter the latest iteration of Hyrule at the central London store.
With its portability and quirky design coupled with a host of exciting launch titles and promising multiplayer capability causing a flurry of anticipation, the Nintendo Switch looks set to fly off the shelves when it’s released on the 3rd of March.
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For more information, please contact the GAME press office team on: GAMEPR@goodrelations.co.uk or on 020 3814 4757.
About GAME Retail
GAME Retail is the UK’s leading videogames retailer. GAME is committed to delivering for the gaming communities of the UK; online, in-store, on mobile and through its app. With a market-leading Reward proposition, incredible exclusive content and great deals, GAME is the number one destination for all gaming needs. For more information, please visit www.game.co.uk or www.gamedigitalplc.com
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